• Phone: 617-353-4283
  • E-Mail:  sjgrant@bu.edu
  • Office: 617A
  • Office Hours: By Appointment
  • Address: Boston University Questrom School of Business
    595 Commonwealth Avenue
    Boston, MA 02215

Profile Summary

As a clinical associate professor of marketing at Boston University, I am involved in teaching and innovating MBA, master’s and undergraduate curriculum. I have 15 years of experience teaching and mentoring students at all levels – undergraduate, MBA and PhD. Most recently, I have developed a new master’s of management curriculum for STEM students at Questrom (http://poetsandquants.com/2015/12/22/a-management-masters-with-a-difference/). The most rewarding aspect of my job is guiding students in connecting theory to practice inside the classroom and supporting them in achieving their professional aspirations outside the classroom.

I have won awards for my teaching, including the MBA educator of distinction award, and for my research, including a prize from the Society for Consumer Psychology for my dissertation. I have been a frequent media commentator on marketing strategy, practices and trends for NPR, Poets and Quants, The Denver Post, KGO, and Glamour. ?

My teaching interests, which emphasize a holistic look at business, include marketing principles, research methods, experimental design, marketing strategy, and buyer behavior. I have pioneered bringing experiential learning into the classroom in partnership with area companies by identifying consulting projects that create strategies for growth.

My research, which I have presented nationally and internationally, explores why and how the most impactful marketing happens between consumers’ ears. Current interests include innovation, evolutionary psychology, and financial decision-making. I have published papers with an exclusive focus on top-tier marketing journals and have a passion for testing how frameworks are applied in practice.

Much of my business background has involved working with innovative companies that have been the basis of student learning. As a result, I have pursued many academic-professional partnerships. I have worked with senior executives from Bose, Quintiles, AT&T, PUMA, Uber, Leo Burnett, Arnold Worldwide, Thermo Fisher and other area companies.

I have worked with many of these companies to develop case studies, research projects, and lectures on marketing, strategy and innovation.

In addition, I have worked with secondary schools to create business curriculum for their students, including Vail Mountain School (Vail, Colorado), Monarch High School (Superior, Colorado), and Western Reserve Academy (Hudson, Ohio).

I received my PhD in marketing and my MBA in marketing and finance from the Kellogg School of Management, Northwestern University. As an undergraduate, I earned a degree in English literature, with a specialization in poetry, from the University of Pennsylvania. I worked as a journalist at The Boston Globe, The Washington Post, the Associated Press, and The Philadelphia Inquirer before attending graduate school to study management. I was born in Taegu, South Korea, and grew up in Youngstown, Ohio. I live in Wellesley, Massachusetts, with my husband, Julien, a corporate strategist for Medtronic, and our two boys, Harrison and Benjamin.    

  • Current CoursesOpen or Close

    GSM MS712 A1 Language of Business 2

    GSM MS721 A1 Communicating in Team

    GSM MS723 A1 Collaboration Skills

  • PublicationsOpen or Close

    Journal Articles:

      Christina, K., Donald, L., Grant, S., & Chris, J. (2014). Strengthening the Influence of Advertised Reference Prices through Information Priming. Journal of Consumer Research, 40(6), 1078-1096. Chicago.

      Stutzer, M., & Grant, S. (2013). "Misperceptions of Long-Term Investment Performance: Insights From An Experiment". Journal of Behavioral Finance and Economics, 3(1), Montrose.

      Jhang, J., Grant, S., & Campbell, M. (2012). Get It? Got It. Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity. Journal of Marketing Research, 49(2), 247-259. Chicago.

  • Research PresentationsOpen or Close

    Accepted Lectures:

      Grant, S. (Author Only), Schneider, A. (Presenter and Author), Pew, E. (Author Only), & Buhrau, D. (Author Only). Society for Personality and Social Psychology, Don't Hate Me Because Iím Beautiful: Mating Motives Elicit Inspirational Comparisons with Sexy Advertisement Models, Society for Personality and Social Psychology, New Orleans. (January 18, 2013).

  • General ServiceOpen or Close

    Service to the School:

      QST, Marketing Department, Collaborator. (January 2015 - May 2015).
      Gathered, analyzed data related to PEMBA program. Findings led to changes in redesigning delivery of PEMBA core courses.

  • Conference ActivitiesOpen or Close

      Co-Lab: Connecting Business Schools with Practice, AACSB, Creating an Innovation Platform, Panelist. (June 13, 2016 - June 14, 2016).

  • Editorial And Review ActivitiesOpen or Close

    Grant, S. , Harvard Business School Publishing, Ad Hoc Reviewer, Papers, International, Academic. (March 1, 2013 - Present).

  • Web LinksOpen or Close

  • DirectorshipOpen or Close

    Faculty director, Master of Science in Management Studies, Questrom School of Business